Feedback and Reflections

As part of the summit, the EmPOWERED To Serve Business Accelerator was launched.

The AHA recognized that the solutions to community needs most often reside or are “born” in the community through individuals who, at heart, seek to improve lives. This being a new endeavor for the AHA, we were fortunate to work with Christa Chambers-Price. Christa brought something different: storytelling versus pitching “Shark Tank” style. Together, we launched The Business Accelerator, and Christa worked with the American Heart Association as its Lead Facilitator and Spokesperson. Her expertise has been invaluable in piloting and refining the process for the UHA. Based on the phenomenal success of the 2017 UHA pilot and the 2018 UHA, the association has identified the Urban Health Accelerator as a model best practice for the association, and Christa's roles have expanded to provide support for the additional UHA events to be held in AHA markets across the country!

The American Heart Association's mission is “to be a relentless force for a world of longer, healthier lives.” “Accelerating Innovation to Achieve Equity” must be driven through empowering our communities! The American Heart Association is fortunate to have Christa Chambers-Price as a partner in meeting the AHA's mission. I offer both my professional and personal endorsement of Christa Chambers-Price.

Rhonda Ford Chatmon, American Heart Association
Vice President of Health Strategies
Dallas, Texas

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Your session at our executive retreat was right on target. It gave the team time to laugh and play with possibilities.

They delivered their stories in front of the company and owners with zeal and impact. The presentations were refined and tied into the strategies. All in all, the team has emerged with a great strategic framework and the focus they need to implement their ideas and tactics.

Robert Brodnick Ph.D., Strategic Initiatives
Vice President for Strategy and Innovation
Sacramento, California

Mack Avenue Records Executive Retreat
Detroit, Michigan


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Christa is an awesome, caring person who helps get the brand story out of your head and into a conveyable message or pitch.

Jack Simon, EPK PAGE
Founder
Memphis, Tennessee

“Thank you for helping me with storytelling for my business and the importance of communicating this information, clearly and with conviction.”

“Christa, you are awesome! Thank you so much. This will have a huge, positive impact for us!”

“I love the heart that you bring to helping us find, own, and tell our stories.”

“You helped tremendously. Thank you for the push. Thank you for everything.”

Center Stage Brand Building Workshop (various comments received after the session)
Detroit, Michigan


Christa’s work is nothing short of genius.  No one else is doing what she is doing—it’s truly way ahead of the game. Going through her process for Edit Prose, my book coaching and editing business, has revitalized our vision, injected the entire team with enthusiasm, and given us clear goals to target.  We have widened the scope of our offerings, expanded our market and developed a concrete plan to move us forward. One of the most valuable benefits so far has been that Christa listened deeply then reflected back to us each team member’s unique gifts and talents in a profound and compelling way that has helped each of us feel excited and confident when sharing Edit Prose with others. We are extremely grateful for the work to date and can’t stop talking about it!

Jeannie Ballew, Edit Prose
Chief Writer’s Champion and Editor
Ann Arbor, MI

It has been a pleasure and a delight working with Christa. The importance of story is not something that is new to me.  I understand how important it is to tell people WHY you do what you do.  Conversations that make connections are conversations that lead to fruitful work.  With that said, I have been having a hard time putting my story into words.  What I have wanted to say has so many layers and variations.  My message kept getting scrambled up.  It was coming across jumbled and inconsistent.  People were not responding.

I found the Business Story Generator Canvas to be a very helpful tool.  It allowed me to breakdown my story into manageable pieces that are easy to remember.  Each piece is strong enough to connect with my audience, but when I string all of the pieces together, I feel like people really understand who I am and the work I am doing.   The canvas also includes breaking our story down into 3 anchors that hold the intent and the base level message of what you are communicating.  I have found these anchor words to be remarkably useful in guiding all of my marketing activities.  

Christa has brought her own strengths to the work we have done together.  She encourages me, she keeps me moving forward (even when I want to retreat under the covers) and she always tell me what she thinks I need to know (which is not necessarily what I want to hear).  I know that she believes in me and that makes it easier to pick myself back up each time I stumble.

At this point, I am much more fluid when I tell my story.  People connect and people respond.  They want to know more and this gives me the opportunity to tell them more about the services that I offer.  It also means that the people that come to me are sincerely looking for what I offer and not just the type of services I provide.  My clients are a better fit, and this is better for everyone.

I highly recommend Christa Price and the Business Story Generator to anyone that wants to stand out and stand up.  Christa will put you through the wringer, but you will come out the other side ready to shine.

Michelle Massey Barnes Portrait Photographer
Chelsea, Michigan